Road to Riches Entry Multipliers

Win a Brand New GMC Sierra 1500 SLE from Key Auto Rochester and Lilac Club Casino! Since June 1st players have been battling it out to earn entries, and the clock is ticking. You still have a chance to secure your spot in the Grand Finale and drive away in this brand new truck, but time is running out!

How to Qualify: Earn 25 reward points for 1 drawing entry. Join us every Wednesday and Saturday from 5:00PM to 7:00 PM for your chance to play. You can activate you entries at any Kiosk starting at 5:00PM, and if you win the drawing you play the Pyramid of Prizes game. The remaining Wednesdays and Saturdays before the finale are your last chances to qualify!

Entry Multipliers: Boost your chances to win the drawings with a entry multiplier by Tier on Fridays and 2x entry multiplier for all on Sundays.

How to Play: If your name is called during the weekly drawings, you get to play the Pyramid of Prizes game! Turn over a Green Arrow You advance up the pyramid! Turn over Free Play You take home the Free Play, but your game is over!

The Ultimate Points Race: Want to bypass the drawings for a guaranteed spot in the Grand Finale? The single player who earns the most Tier Points between 9:00AM June 1st and 2:00 AM on August 29th will automatically earn a spot in the finale!

The Grand Finale: On August 29th at 8:00PM, 14 finalists will face off in one last Pyramid of Prizes game. The player who makes it all the way to the top of the pyramid will win the brand new GMC Sierra 1500 SLE from Key Auto Rochester!

Get out there, rack up those entries, and win those drawings while you still can. The driver's seat is waiting for you!